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We are genuinely obsessed with a good brief and, we've had the privilege of being let into a lot of them. These are the ideas we got to fall in love with, and here's what we made of that trust. 

Scroll down and click on the projects to view our work :)

work

About

Imoqa is a strategy-led design and branding studio that helps founders, startups, and creator-led brands transform their ideas into distinct, high-impact visual identities.

We work at the intersection of design thinking and storytelling to translate abstract ideas, emotions, and intent into visual languages that can be seen, felt, and understood. Our approach goes beyond aesthetics - focusing on clarity, meaning, and long-term brand resonance.

From brand strategy and identity design to packaging, social media systems, and website experiences, Imoqa delivers cohesive, end-to-end design solutions that solve visibility and consistency challenges. Every output is built as part of a larger identity system, ensuring brands show up with intention and impact across all touchpoints.

We primarily work with wellness, lifestyle, D2C and creator-led brands - supporting those who aim to build something meaningful, not just visible. By combining strategic thinking with creative expression, we help brands stand out in crowded markets, build trust faster, and communicate their ideas with confidence.

 

At its core, Imoqa exists to give ideas a chance - to take form, to be experienced, and to make an impact.

Our Services

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Brand Strategy

Creative Direction

Visual Identity

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Packaging design

Social Media Branding

Website Design

Divya Malpani Maheshwari, Founder, Skinvest

Website design, UIUX

“I genuinely loved working with Pranita on Skinvest’s website. She’s someone who first understands what you’re trying to build: the vibe, the intent, what matters most. and then translates that into design really thoughtfully. She’s extremely proactive. Without even being asked, she shares multiple options for the same thing, which makes decisions so much quicker and easier. Also, she’s insanely fast. Even on calls, if something needs to be tweaked, it’s done almost instantly, which makes the whole process very efficient. Her design sense is great, but what I value even more is how she manages everything end-to-end, coordinating with vendors, ensuring timelines are met, and always keeping things moving. And importantly, if something isn’t working, she doesn’t just point it out, she comes with a solution. Overall, it’s been a great experience and I’d definitely keep working with her."

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Giving ideas a chance! To find it's Visual Language :) Giving ideas a chance! To find it's Visual Language :) Giving ideas a chance! To find it's Visual Language :) 
Make things with us :)

We like working with people who are curious, kind, slightly obsessed with their craft, and okay with figuring things out along the way (because same lol).


If you create, design, write, build, imagine, overthink tiny details… you’ll probably feel at home here 🫶🏻
leave your info below and we will get in touch soon✨

Join Our Team!

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